Aardvark is a Social Media site that allows the user to ask questions and receive answers in Real time by other users. When you sign up, the site asks you what topics you would like to answer so the questions of other users can be matched to your expertise and vice versa.
To give an example of how promising this is I’ll give a personal example. This morning I used Aardvark to ask a fairly specific Social Media question and I got a respond back by a man in the U.K in seven minutes. If that’s not the speed of modern business, I don’t know what is.
Once someone answers your question, your can rate it by how helpful it is. Aardvark will ask:
Was Johnny’s (or whoever’s) answer helpful? Yes * Kind of, But not for me * No
This helps regulate the site and helps keep people with bad information away from your important questions.
The Aardvark concept is really great because it allows you to present yourself as an expert in the field. Suppose someone asks a question specific to your business and you respond in a timely manner. You now have an individual who appreciates your incite and will call on you if further questions arise. Being helpful right off the bat is not a bad way to be perceived by anyone, especially if it’s a question pertaining to your specific business.